Gameloft hires Damien Marchi
Mobile publisher Gameloft has appointed Damien Marchi as vice president of marketing, making him responsible for all marketing and communications strategies.
Marchi joins from Havas, which (like Gameloft) is owned by Vivendi, where he served as global head of content. Prior to this, he has spent almost 20 years in marketing at various positions in the television industry.
He was instrumental in growing the US adaptations of The X Factor, Britain's Got Talent and Big Brother, and has also handled marketing for brands such as Red Bull, Air France and L'Oreal.
"I'm very proud to be joining Gameloft at an exciting time in its development," said Marchi. "Joining a company with so much talent and sharing my passion for mobile games with the millions of fans that Gameloft games attract every day is an amazing opportunity."
He is the newest member of the firm's management committee, which also includes CEO and chairman Stephane Roussel, marketing and sales SVP Baudoin Cormin, CFO and SVP Alexandre De Rochefort, and production SVP Alexandre Pelletier-Normand.